B2B marketing must generate results that help the business grow. Too many marketers focus on metrics that have little significance to business growth. Ironpaper focuses on outcomes, specifically creating and engaging qualified leads. To do this, our work crosses boundaries. Our work lives at the intersection of account-based and inbound marketing; creative decision making and data-driven analysis.
“The massage therapy business has been growing by leaps and bounds in the last decade, tripling in volume. According to the Bureau of Labor Statistics’ Occupational Outlook Handbook, it should grow by an additional 20% through 2016, meaning this home business has strong potential for growth. And, because all in-home massage services are necessarily local in nature, it’s work that can’t be outsourced to another country.”
Expertise is another matter, but remember that writing can take many forms—from resumes to news articles to marketing materials and even thank-you notes. (You can even write for businesstown.com, although that gig doesn’t pay … yet.) There’s probably some form of writing you’re qualified to do. Plus, if you’re good enough with grammar and punctuation, companies will pay you to be a freelance editor. One friend made good money editing posts on a popular travel site.
College counsellors come in all shapes and sizes. Their primary duty is to help guide students through an important period in their lives. Some counselors focus on admissions, career advice, financial aid, athletics, extracurricular activities, and other concerns. There are institutions looking out for part-time college counselors, making this a fantastic side business idea, or you can even start your own practice and charge anywhere from $25-$100+ per hour for your consultative services if you’re well-versed on the subject.
How to Get It: Customer service is the biggest work-at-home field, with companies including Spiegel, Hilton, Best Western, HSN, 1-800-FLOWERS and many others using at-home reps. Fill out an application with staffing companies such as Arise, Alpine Access, VIPdesk, LiveOps, and Convergys, all of which vet the companies who are hiring through them. If you need benefits, search through a staffing company that will hire you as an employee (Alpine Access, VIPdesk and Convergys do this) rather than an independent contractor. If you're a contractor, you may be asked to pay a small fee (between $15 and $35) for a background check. While a fee can be a sign of a scam, independent contractors are responsible for their own expenses.
Wedding photographers command premium rates. After all, you are capturing one of a couple’s most important life moments, making it a very lucrative side business idea. Many professional wedding photographers charge between $2,500 – $10,000 (or more) to shoot a wedding, so it’s realistic that this side business idea could quickly blossom into becoming a full-time endeavor with the right happy clientele base that’s willing to refer you to their friends and family. Check out the Complete Wedding Photography Experience over on CreativeLive to get up to speed on everything you need to launch a successful wedding photography business.
Teaching and tutoring English as a second language is a great way to put your skills to work into business ideas with potential to earn, not to mention opening doors for you to travel the world if you’d like. While full ESL (English as a Second Language) accreditation is recommended, as long as you’re a native speaker, there are people in countries such as Hong Kong or the UAE who are willing to pay upwards of $25/hr for you to teach them English via Skype. Indeed, Learn4Good and Remote.co often have remote english tutoring jobs posted, check back frequently. Then once you land that remote job, you’ll need somewhere more professional than your dining room table to meet with students—check out this post about how to find places to work remotely and you’ll officially graduate this side business idea into a full-time endeavor for yourself.
Another work from home business idea is grant writing. This is especially popular in NGO circles, but basically, all companies need grant-writers on projects related to evaluating and completing grant proposals. The grant application process usually depends on the project in mind, but it often entails submitting different financial and narrative reports.
Start by generating compelling content that can be shared across various marketing platforms. Create and share contents that suits your business and share that in the proper marketing platform or social channels where your audience generally come to read. The contents may be in the form of regular blog posts, infographics, articles, whitepapers, etc. The key here is consistency. Also, give your customer a means to contact you. It can be a nice CTA, where the customer fills his contact details. Thus, the more and better you channelize your content strategy, the more will be your leads.
As long as there is still the written word, there will always be editors. Freelance editing and proofreading not only pays a decent hourly wage, it also gives you the chance to read about potentially interesting topics too. What’s more, pursuing freelance writing & editing as a business idea can afford you a lifestyle that lets you travel the world as a digital nomad. You can find lots of job postings from companies and individuals in need of writing, proofreading, and editing services on Contena, which makes this a high-demand side business idea.
Earning money on GigWalk is similar to working on Task Rabbit—not a bad side business idea if you’ve got the free time. You get to choose from an amusingly diverse range of jobs from taking snapshots of restaurant menus to counting the items arrayed on supermarket racks. It won’t make you rich though, with payouts tending to congregate in the lower half of their $3-to-$100 range. But, if you’re looking for a steady little side business idea, it can’t hurt doing a strange but fun errand and getting a tip at the end. When you’re bored or a little short on cash, you can access GigWalk anytime, anywhere via their mobile app. Meanwhile, all the jobs specifically vetted for you will be within reach (ideally, just a brisk walk away).
Another thing that makes our Lead Generation Master Series sales training program unique is that participants apply what they’re learning to current real work situations, during and between classes, so they remain productive and see improved results while taking the program. Each Master Series program is offered in two formats, private team training and on-demand training.
How to Get It: Visit companies such as DarwinsData.com, PineconeResearch.com and PaidViewpoint.com. (Search "surveys" on RealWaystoEarnMoneyOnline.com for more options.) Then sign up with as many sites as you can. The sites will contact you when surveys that fit your demographic pop up, and you take them right away. A word to the wise: Do not register anywhere that has a membership fee, asks for your Social Security number or bank information, or is vague about payment. There are many survey services out there that are fraudulent.
Why it matters: While LinkedIn is the social behemoth for B2B leads, Instagram continues to rise in the ranks of B2C lead generation. It may be third in the line (behind Facebook and Twitter) in terms of social media usage, but its one billion-person audience is anything short of minuscule. The potential market of social media users is large, but the competition is just as fierce. To convert those readers, you’ll need a strong social media strategy to gain a following and drive new customer acquisition.
Click here to start your FREE 7-day Stepping Stones trial: Join hundreds of other business owners who have described the “Stepping Stones” program as “transformational” and a “complete game changer.” Save years of frustration, as you discover key marketing principles that will ensure a consistent stream of high-quality leads into your business. Accelerate past the immensely frustrating trial and error stage as you discover which marketing activities will have the biggest impact on your growth (If you lack this information, getting it right can take years longer than most people expect). Discover the RIGHT order in which to implement them (and yes there IS a right order) and how combining them in the right way will give you the momentum you need to build the business of your dreams.
Then you can move into more actionable online courses like Modern Web Design on CreativeLive and Learn Web Design and Profitable Freelancing on Udemy will teach you everything from foundational web design knowledge to earning your first freelance income as a web designer. On top of that, you can take even more immersive courses and learning experiences with access to direct instructor feedback and personal mentorship with platforms like Treehouse and General Assembly to get up-to-speed even quicker with this career path and listen to my podcast interview with Ian Paget about how to become a freelance designer as a side business idea.

What It Is: Students in countries including Japan, Korea, France and Germany are looking for English speakers to practice with. Sessions focus on things like making professional small talk or running a meeting (trainers are provided with specifics on how to teach each topic, and are also trained themselves for two days before starting the job). Lessons take place either over the phone or on a live Internet video service like Skype — sometimes at night, because you're working with students in different time zones. You need to commit to a minimum of 20 hours a week at consistent times, and can work as many as 35 hours.
If you don’t mind parading yourself around in public places as a side business idea, and enjoy a little attention, then working as a human billboard can pay a surprising amount of dividends. Renting out your beard, for example can earn you as much as $5 a day while having a brand logo tattooed on your shaven head for five years could pay as much as $7,000—though this type of earning opportunity is admittedly rare. This business idea is definitely not for the faint of heart, and is a little extreme for me, but nonetheless it’s been done as a side hustle for many people, even some having done it to pay their college tuition fees. You can start by holding a placard or wearing a sandwich board. If you think this is a good side business idea, you can go all the way and turn it into a full on small business idea with enough hard work—plus you won’t have to deal with all the issues other more complex businesses have to constantly think about.
If you haven’t heard about Airbnb, it’s a website where you can rent out rooms, entire apartments or even houses to people. Airbnb is the most popular option among travelers when visiting a foreign country. If you own a place and are willing to rent it for short term or even long term, you should definitely become an Airbnb host. You can set the price you want, and besides some small fees, the money is yours. This isn’t a homebased business per se, but it brings the cash home anyway.
If you’ve got the attitude (and look), there should be a product or service out there on the hunt for the right model to grow their brand (or promote your own blog) as a standalone business idea. You can sign up with a large agency, find a freelance agent, or look for your own modeling gigs as an independent talent. Since modeling is a complex field, get all the advice you need before jumping right in and find a mentor who can guide you through some of the early challenges it’ll take to establish your brand. Depending on your preference, you can specialize in a single media format such as video or still images, to build a compelling portfolio and grow this into a business idea that has the potential to scale.
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