Why it matters: Looking to generate some in-person leads? Today’s the day to optimize your Google My Business page. Google My Business (GMB) is a free, easy-to-use tool that helps businesses manage their online presence and appearance in Google Search and Google Maps. A strong GMB listing can bring more traffic to your website, social channels, and front door.
Many courses exist (many of which, logically, are offered online) where you can learn the language of website creation and can learn about the details, like how to set up shopping cart systems, security concerns, etc. You will, of course, need to learn about each company you design for. What is the atmosphere of the company that you need to reflect in the website design--is it wild and contemporary, meaning brilliant colors and fun graphics? Or will more classic colors like black, navy blue and maroon be more appropriate?
Is it difficult for you to reach sales targets and meet the monthly/yearly quota? If so, you need to establish an efficient 360-degree lead generation process that could cater to the exact demands of a B2B or B2C small and large business. For that to happen, you have to strengthen your inbound and outbound channels. You can take a proactive approach, like setting up a sturdy outbound marketing/sales process, like procuring a comprehensive database of leads, and then cold calling or emailing them, etc. You can also take the more creative approach of inbound marketing/sales that requires attracting/influencing your leads to become your customer.
From personal experience as a freelance content marketer, I can vouch for the profitability in this industry. I grew my side hustle into a $160,000/yr business before quitting my day job to pursue this business idea full-time; all you need is the right skills and experience to back it up. With startups, established brands, and even notable influencers needing to build credibility and grow their brands, professionals who can serve up compelling content enjoy a huge demand for their services. And, since brands will always need high quality content to bring in new customers, your skills will always remain an asset to invest in—especially since the nature of creating a content marketing strategy is an ever-evolving one. Start by tapping into your existing network with this business idea and begin tracking down local small business owners who could benefit from your marketing tactics, do a bang up job, ask for referrals and grow from there to the point where you’re doing things like guest blogging and blogger outreach and spreading out to a wider market.
Establish a foundation for successful, sustainable Revenue Generation. Our Lead Generation Master Series training program is different from other sales training programs because it focuses on the front of the sales cycle. We believe that effective selling starts well before your sales reps make their first call. The lead generation training program involves developing an efficient lead generation program to generate high quality leads to feed to sales. And it means teaching your sales reps to prospect confidently and successfully. Our sales training programs reflect this perspective. Establishing a foundation for success also means participants develop effective, repeatable processes and procedures, and define metrics to measure success.
Hairstyling is a popular business that can be quite lucrative. Generally a home based hairstylist business is likely to be started by someone who has already has a cosmetology career and wants a change. If you already have your cosmetology training and license, and loads of experience under your belt working in a hairstyling salon, you probably have a following that will follow you right home without any hesitation.
Start by generating compelling content that can be shared across various marketing platforms. Create and share contents that suits your business and share that in the proper marketing platform or social channels where your audience generally come to read. The contents may be in the form of regular blog posts, infographics, articles, whitepapers, etc. The key here is consistency. Also, give your customer a means to contact you. It can be a nice CTA, where the customer fills his contact details. Thus, the more and better you channelize your content strategy, the more will be your leads.
Most of what you read, see, and hear in the media got there with the help of PR. The media are insatiably hungry for factual, interesting, and newsworthy or entertaining information they can share with their customers, members, employees, listeners, viewers or readers. PR, approached correctly, will give you free coverage on radio, television, in magazines, newspapers, trade journals, newsletters, e-zines, and via Web sites who serve the marketplace you’re trying to reach.
One way to get started might be to focus on children’s parities, which can be a bit simpler and less stressful to plan than adult get-togethers. Go further into specialization by following kid trends and offering superhero or Frozen parties. Remember that you’ll be competing not just with other party planners but with local restaurants and facilities, so excellent networking skills and a personal touch to your services will be important.
Starting a business in this field will require some experience, but as long as there is anxiety, there will be a market for coaching people to create and deliver presentations. Invest in video equipment or use a smartphone to record students as part of the coaching process. If you have a background in radio or TV or specific experience in high-profile public speaking, all the better.
If you have a knack for connecting with people and the willingness to take on some risk, a commission-based freelance sales role could be a great side business idea for you. Many startups seek part-time and commission-only salespeople, especially when they’re just getting started, which means you’ll often be able to make this a home based business idea. Develop your sales strategies, become an inside sales rep and perfect your cold calling skills on the side in your free time for nothing but commission, negotiate a little equity and you could profit big time if you’re pitching a solid product and the startup succeeds. Start your sales education with the acclaimed books, Secrets of a Master Closer and To Sell is Human by famed bestselling author Daniel Pink and you’ll be well on your way to getting this side business idea off the ground.
“The massage therapy business has been growing by leaps and bounds in the last decade, tripling in volume. According to the Bureau of Labor Statistics’ Occupational Outlook Handbook, it should grow by an additional 20% through 2016, meaning this home business has strong potential for growth. And, because all in-home massage services are necessarily local in nature, it’s work that can’t be outsourced to another country.”
You need to decide whether you will sell your herbs as live plants, picked or cut in bunches and packed, or dried. If you plan to market to cooks instead of gardeners, you will want to sell your herbs either fresh cut and packed in sealed bags, or dried and sold in baggies. You can also consider a "pick-your-own" arrangement; however, be aware that herbs are more delicate than most P.Y.O. products. You may save your garden a lot of strife and your plants a lot of wear and tear if you do the picking.
If you’ve got the attitude (and look), there should be a product or service out there on the hunt for the right model to grow their brand (or promote your own blog) as a standalone business idea. You can sign up with a large agency, find a freelance agent, or look for your own modeling gigs as an independent talent. Since modeling is a complex field, get all the advice you need before jumping right in and find a mentor who can guide you through some of the early challenges it’ll take to establish your brand. Depending on your preference, you can specialize in a single media format such as video or still images, to build a compelling portfolio and grow this into a business idea that has the potential to scale.
The cost of each lead will vary depending upon how fresh the lead is, meaning when it was obtained, and whether or not the lead has been sold to more than one person. You can find several companies on the Internet which specifically sell leads based upon demographics and interests. They spend most of their time creating lead capture pages, and then sell the leads to people that need them.
By definition, generating leads has to do with your marketing efforts by which you will create consumer interest in the services and products that you offer. In most cases, a lead is something that refers to a person that subscribes to an email list that you have that is looking for products similar to what you have to offer. An example of this would be creating what is called a squeeze page, a single page which presents a free gift that you will give them in exchange for their email address.
Our Social Media Manager was Courtney Green-Schaefer. Working with Courtney was great! At first we we unsure about she would manage building posts since the products we sell are highly technical but she did a fantastic job at creating engaging content. All the posts were ready for review on time and she even followed up with us regularly in case we missed / forgot to review certain posts before they were put out. I will definitely recommend Marketing 360 and Courtney's social media team to anyone or any company that is looking to increase their presence / outreach via social media!
LinkedIn is an ideal B2B sales and marketing platform used by millions of professionals each day. Our B2B LinkedIn lead generation services grow your network and expose your offerings to thousands of potential buyers. We use a sophisticated approach on LinkedIn that builds your network with targeted prospects and leverages custom “authority content” to warm them up before suggesting a discovery call. We collaborate with your team to create this content, then use it to engage directly with your target prospects on LinkedIn. Learn more >
Ideas like becoming a personal trainer are great for fitness-loving entrepreneurs. Offer training sessions to clients out of your home gym or workout room. Or travel to clients’ homes. Some enterprising personal trainers take their business online. They provide training and fitness courses virtually through video conferencing apps like Skype. Get a few happy clients and your home business will grow through word of mouth referrals.
Domain name trading has been around for the last couple decades, and while most slam-dunk names have long been sold off (Insure.com went for $16 Million in 2009) there’s still plenty of others that you can get your hands on for relatively cheap and broker as your side business idea. But beware: some experts doubt the long-term viability of this business idea, so you shouldn’t quit your day job just to put all your effort into this one without some successes already in the bag. If you know how to name a blog the right way, you could even buy a good name today, with an affordable monthly hosting plan, and sell it one day in the future as the right buyer comes along.
For 23 years Robert Clay has helped business after business skip the immensely frustrating trial and error stage and figure out the answers they need to unlock their hidden potential; supercharge their business growth; become leaders in their niche; win major national awards; and build the business of their dreams. MEET ROBERT in this video and learn more about his journey from automotive innovator to business transformer.
How to Get It: Begin with sites like UserTesting.com, YouEye.com and Userlytics.com. Register with multiple companies for opportunities to test as many websites as possible. Once you're in the system, you'll be emailed when testers are needed, and if you're one of the first to respond, expect to spend 15 to 20 minutes completing the test. Many sites require a microphone and/or webcam, which are built into most laptops—but if you need to buy one, they aren't expensive. The tester sites typically pay within a week or two via PayPal.
Insurance companies are increasingly outsourcing their incoming phone calls to contact centers, which then have to hire or contract with licensed insurance reps “because state laws mandate that only licensed agents can ‘sell’ policies,” says Durst of Rat Race Rebellion. So, if you see an ad on TV for a life insurance company and call the number on your screen, there’s a good chance you’re talking to someone who is working from home.
The Internet is now an essential element in business communication. When people want information, they surf the web to find what they need. You need a good website that maximizes your exposure … or you’ll look old-fashioned and behind-the-times. Your website needs to be attractive, informative, and easy to navigate so that you obtain a constant stream of new prospects. You also need to establish a system that deftly converts them into customers.
Think blogging is no longer a viable source of income? Think again. Recent blogging statistics show that tens of thousands of bloggers (including yours truly) are creating profitable content on topics as diverse as scrapbooking, home cooking, travel, film, lifestyle, business, personal finance and more. The best part? It doesn’t cost much to blog—about $65/year. And more people are growing their blogs into six-figure businesses thanks to a combination of email subscribers, affiliate marketing, blog sponsorships, and other revenue streams. Your first step with starting a blog is quickly getting the technical side of things handled (my free master course on blogging will show you how), and then both understanding what your audience craves and learning how to attract those readers online.
Now, keep in mind, all the tactics below WILL work with some amount of time and resources, but the key is narrowing it down to the lowest handing fruit — the handful of tactics that will have the highest impact with the lowest lift. In order to figure that out, we use our Weighted Growth Hacking Formula. Learn how to grow your business by watching our Free Growth Movie.
It sounds too good to be true—getting paid to represent your favorite brands at events across the nation. But, if you have a friendly and outgoing personality (a growing social media following helps too), you can forge a potentially paid relationship as a brand ambassador with companies who want to reach other people within your community with this side business idea. As a Brand Ambassador, you do anything from demoing the latest technology, to passing out free swag at music festivals, to going on nationwide tours, to pumping people up as a mascot, and more. Depending upon the gig, you can expect to earn anywhere from $18-$100/hr.
But before you can graduate from side business ideas and begin earning a full-time living as a graphic designer, you’ll need to build your skills—I recommend starting with reading the foundational book Graphic Design School and Steal Like an Artist, the incredible book by Austin Kleon about how to become more creative. To accelerate your education in becoming a graphic designer even quicker, check out the online courses Graphic Design Fundamentals and The Graphic Design Bootcamp. Then once you’re an expert at your craft, you can further your education and move up to offering more hands-on experiences like design sprints for higher-value clients around the world.
Another thing that makes our Lead Generation Master Series sales training program unique is that participants apply what they’re learning to current real work situations, during and between classes, so they remain productive and see improved results while taking the program. Each Master Series program is offered in two formats, private team training and on-demand training.